Lippert Corporate Website

Context#

As part of Lippert's 2023 company-wide rebrand, the corporate website needed to be rebuilt on a new platform to match the refreshed brand and give the content team more control over pages going forward. The site was built in Nuxt.js with Contentful as a headless CMS.

Role#

I joined the build to help finish out the library of reusable components and connect them to Contentful's content models. I was also involved in pre-go-live testing and supported the Lippert content team directly as they built out pages using the new components. I continue to maintain the site today and add new features as they're requested.

Constraints#

• A large corporate site with many pages, all needing to stay consistent with the new brand
• A non-technical content team would be building pages themselves, so components needed to be predictable and forgiving to use
• A rebrand timeline that didn't leave room for rework once components were in place
• Component structure had to line up cleanly with Contentful's existing content models

Approach#

I built out the remaining reusable components in Nuxt/Vue and wired each one to its corresponding Contentful content model, so the content team could assemble pages without touching code. Ahead of launch, I ran testing passes to catch issues before go-live, and worked directly with the content team as they built pages, resolving problems as they came up. Since launch, I've stayed on as a maintainer, adding new features as the business requests them.

Outcome#

The site launched on schedule alongside the rest of the rebrand and has been running in production since, with an established component library that keeps new pages on-brand and a content team that can build pages independently. It remains an active, maintained project rather than a one-time delivery.